Nike Launches New Web3 Platform .SWOOSH

While today Nike celebrates 50 years of business, it also serves as "Day One" for its newest project, .SWOOSH. A web3 platform, .SWOOSH answers the shift to an increasingly digital world by opearating as an inclusive experience for Nike's community and creators. The launch follows Nike's acquisition of RTFKT, a leading fashion and sneaker NFT brand, that took place in December 2021. Leveraging this experience, Nike further taps into the digital space with .SWOOSH.In this next step forward for th...